Home & Garden Resource Guide
Advertising Info
Advertising Info

Why advertise with us?


#1 Owned and Operated locally, so your money stays here in the valley.



#2 COLOR SELLS!
*People are 55% more likely to pick up a full-color piece of advertising first.
*Color can improve brand recognition by up to 80%.
*Color increases reader attention span by up to 82%.
*Decision making improves by 70%.
*Reader retention increases by 78%.
*Comprehension and recognition improve by 27% over bold text and 35% over contrasting fonts.



#3 NO EXTRA CHARGE FOR FULL COLOR! Full color ads on glossy, magazine quality paper. Not overpriced ads on newsprint. Compare our ads to our competitors and you’ll be pleasantly surprised.

#4 Every ad is Full Color and printed on durable 70# high-quality gloss paper not wimpy newsprint.

No publication in the Treasure Valley can beat our quality. We strive to make every customer’s advertisement better.

#5 Beautiful and convenient in size it is always on top designed to fit in a woman’s purse or glove compartment. It is easy to use and easy to keep.



#7 Monthly Distribution is key! We work harder than any other publication targeting the homeowner. We target the distribution to reach active buyers. People have to pick up the Home & Garden Directory. It is not mailed out or given to uninterested parties. The Home and Garden Directory reaches active buyers month after month! A few of the over 700 locations in the Treasure Valley area…

*All of our Advertisers
*Real Estate offices
*Title Companies
*Mortgage companies
*Restaurants
*High traffic retail locations
*Libraries
*Coffee Shops
*Doctor’s offices
*Bookstores
*Many more high traffic locations…we are always expanding!



#8 People pick up our directory for the advertisements. Unnecessary Content can cost you! Why spend your advertising dollars to help pay for articles? With the Home & Garden Directory, your ad is not hidden by editorials competing for the reader’s attention. We know what works—we can help YOU reach NEW customers month after month!



#9 Response builds. We have found that people will hold on to the Home & Garden Resource Guide for 3 to 6 months before seeking a new one. Response to your ad builds rather than fizzling out after a day or two.



#10 Service really does matter! Professional friendly service you can only get from the owner / publisher. We prepare and monitor your advertising! Questions, concerns, distribution all handled by someone who cares.



#11 Redistribution. About 95% of the directories are picked up. Those directories not picked up within a months time are distributed to outer lying areas. Unlike the time dated papers you find stacked in huge racks at the grocery store, you can be sure your ad will not be thrown away at months end.



12 Monthly Issues...Only 6 Deadlines Per Year!

DEADLINES

Issues                       Closing Date

January  &  February

December 12th

March  &  April

February 12th

May  &  June

April  12th

July  &  August

June  12th

September  &  October

August 12th

November  &  December 

October 12th

Designing your Ad
We prefer to design your ad.
When submitting your ad remember; 
Art resolution needs to be 300dpi.
We accept psd, jpeg, pdf, eps, & tif files.


SIZE

AD DIMENSIONS

Full Page

 

4.75” wide x 7.5” high

5.625" wide x 8.625" high

    full bleed

1/2 Page

4.75” wide x 3.625 high

2.25” wide x 7.5” high

1/3 page

 

 

 

4.75” wide x 2.375” high

2.25" wide x 4.937" high

1/4 page 

4 3/4" wide 1 3/4" high

2 1/4" wide x 3 3/4" high

 


 
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Home & Garden Resource Guide
PMB 224 Suite C
5120 West Overland
Boise ID 83705
208-724-4278
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